Category Archives: Career

10 Tips for Working an Event

One aspect of work-life that I look back on fondly now that I’m a work-from-home freelancer is working events. From hosting speech tournaments on college campuses when I was a forensics coach to planning and executing a street fair during my days on the marketing team at a food co-op, these all day affairs used to be a pretty common occurrence for me. They were always stressful. Always a lot of work. But oh so rewarding at the end of the day when you pulled it off.

After a lot of years, and a lot of trial and error, I feel like I eventually got working events down to a fine science. Whether you run conferences, host all-day trainings, or volunteer at your kid’s model UN tournaments, you know the deal! Here are my top tips —

Preparation –

1. Get plenty of sleep the night before.

I’ve worked plenty of events in a state of exhaustion and, let me tell you, it ain’t fun. Do everything in your power to show up bright eyed and bushy tailed. It will feel like way less of a slog and the hours will fly by if you go into the day feeling energetic. If the event starts later in the day still get plenty of rest the night before and make sure to eat well and drink plenty of water throughout the day.

2. Eat a hearty, well-balanced breakfast.

When you’ve gotta go, go, go – sitting down for a decent meal isn’t always possible. Waking up just a tiny bit earlier is totally worth it if it means you won’t have to scarf a pop-tart in the car on the way there.

3. If you can, spend some time outside and/or do some form of light exercise before you go or when you get a break.

This will give you a nice boost of energy and stamina. It seems counter-intuitive, especially if you know you’re going to be running around and doing a lot of set up throughout the day, but I promise those exercise endorphins are worth it. And the sunlight part is a no brainer if you’re going to be spending the next million hours inside.

During the event –

4. Wear comfortable shoes.

If the event is a more casual situation and you can get away with rocking walking shoes, by all means! But even if this is a biz-cas affair, make sure your shoes are selected for comfort and not style. (I mean, you can have both…but you know what I mean.) I spent way too many years rocking ballet flats at events before I realized those aren’t the BEST option for gallivanting from one end of a college campus to the other and being on your feet all day.

5. Hydrate.

I’ll say it again for the people in the back — HYDRATE! Keep a water bottle close at hand and just keep guzzling. Nothing takes the pep out of your step like thirst.

6. Keep your pockets stocked.

I always want to remain incredibly mobile when working an event…and I don’t really want to carry a bag everywhere I go OR have to add even MORE steps to my daily total to run to a “home base” for what I need. For me, this means keeping some cash and my debit card on my person throughout the day.

7. Have portable snacks on hand.

Sometimes your only downtime when working events is when you’re walking from one place to another. So, I like to bring along portable snacks that I can eat on the go. Bananas and granola/protein bars are great for this. NOM.

8. Avoid the urge to pound caffeine and sugar all day.

Another reason to show up well-rested. All the caffeine and sugar crashes just aren’t worth it…not to mention it will mess with your sleep after the event is over. Don’t you want to sleep like a baby after your marathon day? I think yes.

9. Say “Thank you!”

Successful events truly take a village. Show your gratitude as much as possible. Even if you’re not the one at the tippy-top running the whole shebang, there are certainly people who are making your part in the whole thing easier. Tell them you appreciate them!

10. Don’t bark orders.

And if you ARE running things, be considerate with how you manage and delegate. Events can feel way more high stakes than day-to-day work for everyone involved. Tensions will run high. Ask for help with a specific task instead of giving an order. Slight rhetorical shifts can make grunt work sound a whole lot less demeaning.

What tips would you add? xoxo

P.S. 11 Ways to Sneak in Healthy Habits When You’re Traveling.

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How To Use Tech To Advance Your Job Search

Over the last few years, the landscape for job hunting and recruiting has changed massively. The way recruiters look for candidates, the way companies seek out and headhunt potential employees, the way that people look for jobs, the way they apply, and what impresses both parties have all been influenced by advances in technology.

Recently, I found myself chatting with a client who works as a headhunter about this very thing. She said she often found herself marveling about the drastic changes in her industry just over the course of her career. While older generations would advise people to just “go pound the pavement,” it is without question that you need to be using technology to get a job these days. She said, “pounding the pavement may show that you are a well presented, well spoken, smart and ambitious person, but the chances of being able to talk to the right person during a face-to-face cold-call are slim to none.” 

“Applying online is not the only way to utilize the technology we are now so lucky to have access to, there are many more ways to broaden your job search and increase your chances of getting a new job.” Eager to know more, I asked her, “LIKE WHAT?”

Here are a few of her technological tips:

Clear Up Your Social Media

You’re going to Google the person interviewing you aren’t you? So, don’t think they’re not doing the same to you! They are. Today, potential employers will actively search your social media profiles to have a look at you, so make sure you are representing yourself well online. Have your LinkedIn profile up to date, your Twitter, Facebook and Instagram clean  (or at least update your privacy settings).

Apply On Apps

Apps are everything now, so get all the job apps available and make sure your CV is on them and your profile is up to date. That way when you’re on a train or sitting in a bar while your friend has abandoned you for the bathroom (or a cute guy), you can have a quick look, and if your dream jobs pop up you are always ready to apply instantly.

Get Interactive

It’s all about making a good first impression but also about standing out, and you can use technology to do this. Why not make your CV interactive? For example, you could make a video or create an animation. It’s far more effective than a piece of paper and also, as mentioned before, this will show your prospective employer that you are well presented, well spoken, smart and ambitious … just in the form of a video. It also shows that you think outside the box and that you use your initiative.

Network Online

The social networks are out there, so use them. LinkedIn is the obvious one when it comes to business and careers, but Facebook, Twitter and Instagram can work well for connecting with people and networking. If there’s a particular industry you want to work in, then follow people who also work in that industry, connect with them, engage with them. Then, you can eventually suggest meeting for coffee to pick their brain or find out  how you could help each other out in some way.

Any tech savvy folks out there with tips to add?
Are you currently searching for a job? How have you used technology to bolster your approach?
SHARE BELOW! xoxo 

Email Marketing Do’s & Don’ts

I’ve talked a lot about a “set it and forget it” mindset on the blog. Anything that allows me to make a bulk number of decisions and do the work up front is a win in my book. Meal planning, capsule wardrobes…even self care!

But would you be surprised to know I also use a similar approach with my marketing clients? Often, an entrepreneur or a small business owner will hire me for online marketing and think the buck stops with website copy and social media campaigns. Many of those same folks will have an existing email list (gathered from online sales or some sort of passive sign-up form) that they’ve never done anything with! That’s when I get to swoop in and explain how dang awesome email marketing can be. Why? Because you can set it and forget it, of course!

Email sequences and automations allow you to frontload a huge chunk of marketing work. Once you have all your copy written and all your triggers in place, you get to sit back and watch the magic happen.

Here’s the thing. The internet is a noisy place. Getting people to click through to your corner of the web takes some work and demands you build some trust. Social media can help…but what happens when your platform of choice goes down? Email marketing gets you guaranteed screen time. A front-row seat in someone’s email inbox? That’s a powerful place to be! And with great power comes great responsibility. Here are some tricks of the trade to make sure your email marketing is on point…

10 Email Marketing Do’s and Don’ts - Infographic by Campaign Monitor

Source: 10 Email Marketing Do’s and Don’ts by Campaign Monitor

Sold on the idea of email marketing and interested in learning more. Check out Campaign Monitor. Need help making the most of your existing email list? Shoot me a message HERE. I’d love to help!

5 Ways to Diversify Your Income Streams and Make Money from Home

* This post may contain affiliate links.

If you consider yourself even the slightest bit interested in personal finance, you’ve heard it before — diversify your income streams. Whether you have a traditional 9-5 or work for yourself/freelance, new sources of income that can be made from home are often the goal. Especially if you don’t wanna tack on extra commutes (*raises hand*). ESPECIALLY if you’re introverted (*raises both hands*). In our super online world, there are all kinds of ways to make money without leaving your house, but finding the options that bring you joy can sometimes be tricky. 

Read on for some ideas that could help you boost  your income without feeling like too much work…

Turn a Hobby Into a Side Hustle 

If you have a hobby that you love and want to hone, consider how you might make money by turning this hobby into a side hustle, or even a full time gig. This is a great way to pull in a bit of extra cash along side a full time job. After-all, you’re already taking part in whatever this hobby is in your free time, right? Like to make cakes? Start a baking blog. Into scouting for vintage jewelry? Start an Etsy store. Painting savant? Start teaching an art class once a week. Even if you’re brand new to a hobby there are so many resources online to help you grow a side hustle. For instance, here’s how to become a microgreens farmer, a certified pet sitter, and an extra in tv and movies. Pay close attention to what makes you happy — whether that’s growing plants or hanging out with kittens or standing in front of a camera — and do more of it. Then, consider whether this could be a lucrative business option for you.

Use Your Expert Knowledge To Help Others

If you have substantial knowledge in a subject, you could use this knowledge to help others. How? Become an online consultant or even a tutor. There are lots of sites out there for you to market your expertise and look for clients. If you’re willing to do a bit more work upfront, consider creating online courses on your favorite subject matter. If you already have an online following or email list, you can easily send out info about your new class. Without an embedded audience, there are great websites like Teachable and CreativeLive to consider. Sharing your knowledge and expertise can feel great when you’re talking to people who really want to learn!

Create Content Others Can Enjoy

Many of us enjoy creating content for ourselves. You have full control over the message and you’re able to feel involved with the larger community of whatever your niche may be.  Some people enjoy writing Ebooks, others like writing blogs, some enjoy making videos, the list goes on. It’s now easier than ever with sites like Upwork and Fiverr, to put yourself out there and use the skills you’ve acquired making content for yourself and do it for others. This could be as simple as writing a blog post or two for a website you love or designing cool slides for an influencer’s Instagram stories. If there’s an aspect of content creation you love, there’s definitely a way to monetize that! 

Take Pictures

If you love taking pictures and consider yourself skilled with a camera, you could sell your photography to stock image sites. It can be a little bit trial and error to figure out what sort of images are accepted and do well on these sites. However, I’ve seen lots of folks make a killing once they hit a nice little rhythm. Even if you’re waiting to get accepted by the bigger sites, smaller, free stock image sites often offer incentives to photographers, like being able to link to a PayPal or Ko-fi account. That way, if someone really loves your image they can thank you for letting them use it. If you’re already walking around with a camera all day practicing photography, keep these stock image sites in mind. 

Clear Out and Sell Your Unwanted Stuff

There’s no feeling quite like clearing out all of your unwanted stuff and then enjoying the free space of a decluttered home. Once you have everything that you no longer want, you can use online platforms to list and sell these items. One person’s trash is another person’s treasure! 

What am I missing Do you have any ideas for making money from home that you think could spark joy?

The Life Hack I Learned from Playing The Sims 4

I had a serious light-bulb moment the other day while, of all things, PLAYING THE SIMS 4…

Have you ever played it? If not, let me clue you in.

The Sims is all about simulating life. So, your sim (the little person on the screen that you control) goes to work, forms relationships, and pursues hobbies. And you play to move up the ranks in different categories — like to reach level 10 of the scientist career or become an expert in gardening. The higher you get, the more you can do in the game.

Now, there are certain things you can do to make sure your sim is killin’ it in all these categories.

For instance, my sim works as a newspaper reporter. If I make sure she goes to work “focused” instead of “playful” or “sad,” she advances faster in her career. Makes sense.

Before she goes out on a date, she needs to feel “social.”

When she’s headed to the gym, she should already be “energized.”

If I want her to succeed in a certain hobby, she needs to be “inspired” before diving in.

You get the idea.

So…

As the person in control, you direct your lil sim to do whatever it is for them that will flip on the correct emotion.
Before work…read a book.

Before a date…talk on the phone.

Before the gym…take a cold shower.

Before gardening…research plants online.

See where this is going?

While directing my sim to pick out a book to read before she headed to work, I realized…
I could do the same thing!

When my brain is going a million places at once, and I can’t focus on a project that requires some super single-tasking; instead of taking a break that involves MULTI-TASKING (like playing on the internet or tidying up the kitchen while listening to the news), why not pick up a book and read a chapter? When you’re reading, you really can’t do anything else.

And I’ll tell you, dear reader. I tried it and it works.

I’m ready and FOCUSED for the work that lies ahead.

And it’s worked in other aspects, too. Morning phone/skype meetings are definitely not my jam. But if I make an effort to do something else social…even if that’s just chatting with a barista…before I hop on the line, I’m much more in the head space for being outgoing.

While applying this sim-hack might not be quite as easy in the real world, (afterall, I can’t just click a mouse and feel happy!) it really boils down to taking a moment to check in with yourself.

To ask…

What will I need to make this next task a success?

How can I create that for myself instead of looking for it in an external source?

What makes me feel happy/social/productive/zen/inspired/creative?

And then HOOKING YOURSELF UP!

Give it a try some time and let me know how it goes! xoxo

Do or Don’t: Out of Office

Any freelancers out there struggle with actually putting up an “Out of Office” message? Even when I go out of town, I still like to be available to my clients, and because I work remotely anyway, continue to work as much as feels right.

If I still worked in an office, my message would look something like this…

Subject: Beth’s out of the office
Hi there,

I will be out of the office from December 23rd through December 27th.

If you need immediate assistance during my absence, please contact my associate, Will (email HERE). Otherwise I will respond to your emails as soon as possible upon my return.

Warm Regards,
Beth

But that just doesn’t feel quite right when working from home/for myself. (I mean…I don’t have an office to be out of and I also don’t have any associates.)

Inspired by this post on Normal Happenings, here’s that same message in a (goofy) Shakespearean style.

Subject: Elizabethan O.of O. from Elizabeth
Good Morrow Thither,

I wilt beest out of the office from December 23rd through December 27th.

If ‘t be true thee needeth immediate assistance during mine absence, please contact mine associate, William Shakespeare. Otherwise I wilt respond to thy correspondence with expedience upon mine noble return.

Your most dutiful friend and servant,
Elizabeth

Every day, Normal Happenings posts a writing prompt for appreciating daily life. They call them “Daily Inklings.” I’m so glad I was tagged in this particular “Daily Inkling” because it really got me thinking about how difficult it can be to take a break from your inbox when you work a less traditional job.

I’d love to make it a goal in 2019, to take  time off where I actually set up an out of office! What do you think? Any tips on what it should say?

This option would be cute —

Subject: Vacation’s all I ever wanted 🏖️
Whoops! You caught my inbox while I’m on vacation so I won’t be opening this bad boy up until July 22. If your message is urgent, please reach out by phone. K, Bye!

This one…maybe not ballsy enough for quite yet

Subject: Sending you this out-of-office from my “office”
Thank you so much for your email.

Technically I’m out of office this week. However, since I work remotely… my out of office IS my office. Very confusing, I know. Anywho, I’ll be working through these emails in the order they appear in my inbox once I’m back at it on October 14th. (So, quit hitting reply! It just pushes you further down the line.)

Talk soon,
Beth

What are your thoughts on OUT OF OFFICE messages? Would you take a crack at writing one in the style of a famous author?

P.S. If you’re a blogger, check out the INKLINGS over on Normal Happenings! Their daily prompts are always thought provoking and a great way to bust through writer’s block. 🙂

Career Satisfaction: What You Need To Know

*This post may contain affiliate links.

Career satisfaction is an extremely important element of your career, no matter what you do or who you are. If you’re doubtful about the level of career satisfaction you have at the moment, now could be a good time to assess your work and how you feel about it.

Below, let’s chat about a plan for evaluating career satisfaction and what you can do if your current role is falling short…

Know Yourself and Your Values

You need to know yourself and your values if you’re going to ensure you’re working in a job  in alignment with what’s meaningful to you. Think about what you like and what you don’t like.

What are your values? What makes you want to show up at work every day and do a good job? 

Identifying these values will help you pinpoint what to look for in a new role or what you need to work on in your current role.

Do Your Research On Jobs That Meet Your Expectations

If your current role just isn’t matching up with the values you’ve identified, it’s time to do some research on jobs that might.

There are a lot of great quizzes and tests online that can offer insight about potential careers. (Everyone seems to be into enneagrams lately…delving into what makes you tick personality-wise is also a wonderful place for brainstorming!)

[Related: If you find out that social work is a great match for you and your values, looking at online courses on msw online could be a way to get started on your ideal career path.]

A professional career counselor is another option if you’re coming up short on your own. Book an appointment and be as honest as possible about your likes and dislikes, working style, personality/disposition, and values. 

Know What Kind Of Trade Offs You’re Willing To Deal With

Every role has trade offs that you’re going to need to be prepared to deal with. For example, a job you truly love may mean having to work super long hours, or not being able to leave work at work when you get home.

By knowing what you may have to deal with in terms of negatives, you’ll have realistic expectations for any role you take on and far more satisfaction.

Do You Feel Appreciated In Your Current Role?

Reports say that many workers end up resigning from their jobs because they don’t feel appreciated enough. If you’re not feeling appreciated in your job, it’s likely your performance will suffer.

Think about the contribution you’re making to the workplace and whether you believe that you are being recognized and appreciated for that work. What did you identify as the thing that makes you want to show up and do great work? Is this exchange happening? 

If not, it could be time to consider speaking to your superiors or HR about your concerns.

Keep in mind, cultivating a happier life outside of work can impact productivity and provide a happier outlook while in the workplace. However, is this isn’t cutting it, you can take the bull by the horns job-wise. Career dissatisfaction doesn’t have to be a life sentence. Make it a habit to evaluate your position against your values on a regular basis. If your role isn’t stacking up, speak up and make a change. Whether that means asking about a raise, taking on new responsibilities, or going on a job hunt; the choice is yours.

P.S. More on job satisfaction HERE and how to cultivate a mindset of success.

Would you be more satisfied in your career if you could hand a few things off? I save people from having to do it all when it comes to their business. CLICK HERE to find out how I can help YOU! 

Cultivating a Mindset of Success

*This post may contain affiliate links.

The mind is a powerful tool.

Did you know that people who firewalk claim to use the power of thought to control feelings of pain? Indeed, your brain releases dopamine when you’re in a positive mental space, which deals actively with physical pain. Firewalkers also profess the power of meditation to calm down and achieve the ideal state of consciousness. Essentially, firewalking folks embrace the power of the mind over the body.

Of course, there is a catch… firewalking has a lot more to do with what makes a good heat conductor then what makes a good state of consciousness. The mind may not be able to eliminate third degree burns but firewalking is still a great example of what our brains ARE capable of — crowding out fears, bolstering confidence, and GOING FOR IT.

You see, you can never call yourself a firewalker, unless of course… YOU WALK ACROSS THE FIRE!

But leaving the hot coals behind, let’s consider other success stories we’d love to create with the help of our brain. With over 50% of the population feeling dissatisfied in their jobs, perhaps a successful career is high on your list. Let’s chat about it!

Because your mind can drag you down…

When you leave your mind to its own devices, it can become unreliable. You’ve probably noticed how quickly you forget facts and skills you stop using. Your brain is a muscle and lifelong learning is the best way to give it the exercise it needs to stay fit. 

Additionally, your brain is responsible for your mood, releasing endorphin and serotonin – mood-enhancing hormones – as a response to your surroundings. Unfortunately, during the cold season, the short days, freezing temperatures and overall feeling of fatigue can lead to the winter blues. You can find yourself developing a sensation of sadness if you don’t pay attention to the triggers – in winter, it might be the lack of sunlight, but each situation has different triggers. A negative mood can create barriers to success. 

Because there are things you don’t learn at school…

Your mind is filled with the knowledge you’ve gathered over the years. It’s this knowledge you apply every day at work. But there is a big difference between learning factual data and understanding the strategies that lead to success in a given industry. Networking and on-the-job experience are key for unlocking the latter.

[Related: That’s precisely why so many graduates look for positions on platforms like this one –https://gradaustralia.com.au/Graduate-Jobs-in-Western-Australia-WA. They know they need to gain experience to figure out how to best use their knowledge.]

Because success happens when you stop dreaming about it…

Most people believe that success happens to those who deserve it most. In reality, you need to just start doing the damn thing! Put your mind to it and give your dreams your best effort…instead of dreaming about your best effort. Indeed, success is a conscious decision, not an accident.

[Related: https://medium.com/swlh/success-is-a-decision-here-are-5-ways-to-make-it-happen-everyday-daded6bb7814. ]

Training your brain to attract success includes creating a strategy to engage the right opportunities, scheduling your time efficiently, and learning from your mistakes.

I can’t guarantee you won’t, at some point, get burned. But your mind is still a powerful tool for creating success in your career. Use it to:

  • stay motivated,
  • keep negativity at bay,
  • gather experience,
  • make better decisions,
  • and plan your progress!

You got this!

How do you use the power of positive thought in your life? Do you consider a mind over matter approach helpful? How do you cultivate a mindset of success?

P.S. Ready to train your brain for success? Consider A 30 DAY MANTRA CHALLENGE!!!

The 5 Part Money-Hustle

*This post may contain affiliate links.

The hustle. If you aren’t doing it at the minute, then you’re either really comfortable with your finances, or you just haven’t figured out how!

But chances are, you’re open to makin’ a bit more…or at least doin’ more with what you make. So let’s chat…

The Drive

You first need to dig deep, and find the drive to do this. If you don’t have the motivation to make more, you’re never going to do it. So, how do you tap into the motivation when you just don’t feel you have it? What if all you’re managing at the moment is the drive to come home after working as little hours as possible, and settling in with takeaway for the night? Does that not just sound like the easy life? Well, sure. But it certainly isn’t sustainable. So focus on the future life you want for yourself. What do you want your life, and the life of your family, to look like in 6 months? 5 years? 10? 

The Career

We bet that when you think of a job that pays a lot, you’re thinking about a high end job. A business owner perhaps, or a doctor. But there’s no need to box yourself in, newbie hustler. No need at all! Now that your drive is fueled by a vision of your future life, what path will your career need to take to get you there? Talk to your superiors at work about the best ways to get on this upward trajectory. Figure out what it will take and make a plan. Will you need further education? More clients? A stronger networking hustle? 

[Related: Check out Ultimate Medical Academy for a list of online courses that could put you on the right path towards a career in medicine.]

Then, consider ways to grow your side hustle, too. Who says you can’t piece together a career out of multiple parts!

The Savings

You gotta make your money work for you! You might be eating out all of the time rather than doing a weekly shop. You might be a sucker for buying designer clothes, when you already have a wardrobe full of them. Hustling means learning how to manage your money effectively. Make sure that you’re using technology to help you. There are apps out there for planning literally all points of your life, and they’re really good at planning your money, too. If you have a set budget to follow, with automated savings, it makes money managing a breeze!

The Passion

You really do need to love your work, or you’ll never fully enjoy the money you’re hustlin’ so hard to get. Now that you have your budget in order, you have a better idea of how much money you need to realistically bring in to sustain your lifestyle and set aside for the future. This allows you a bit more freedom to follow your passions, to make career decisions on more than where the money is. Remember: You need to make sure you’re actually happy earning the money. Your hustling journey continues, but now it’s about more than money…you don’t get comfortable, you just start hustling for YOURSELF. 

The Daily Grind

Finally, even at the most passion-project of jobs, work is still work. And they call it work for a reason. You’re still going to have to learn to push through the daily grind. 

[Related: Make sure to take meaningful breaks throughout your work day.]

Hone interests outside of work…pursue passions that have nothing to do with a hustle…practice self care. Happy hustlin’!

What does your current hustle look like?

Is your hustle falling short when it comes to web presence? I CAN HELP!

3 Things to Remember When Your Blog Becomes a Side Hustle

3 things to remember when your blog is your side hustle[* This post may contain affiliate links — because my blog is my side hustle!! 😉 ]

Congratulations! Your blog has graduated from a fun hobby and creative outlet to something that is pulling in a bit of money on the side. This is an amazing development! But now what???

If you’ve decided to roll with it and turn your much-loved baby blog into a full-fledged side hustle, there are a few things to keep in mind.  Blogging can be a fun way to make some extra cash, but only if you’re prepared to put in a fair amount of work. While Finding Delight is by no means my full time job, I do consider it profitable enough to be included in the lil pie chart in my brain that is titled “work.” Unfortunately, there are a lot of resources out their for folks lookin’ to turn their lifestyle blog into the whole dang pie but not that many for those of us who are happy with keeping it at a good, hearty slice. 

With that in mind, here are a few things I wish I had implemented as soon as I decided to consider my blog a money-making side hustle…

Keep It Separate

First, successful blogging is just one chunk of your life. So it needs it’s own chunk of time! Schedule dedicated time for your blog that is separate from the hours you need for your main income source but also separate from your home life, too. It took me awhile to get a hang of this and I would often let blog stuff leak into both realms. My saving grace in this department was definitely my perfect planner. This thing lets me schedule my day down to the half hour–which might sound crazy to some! But if I can see where in the week I have “blog work” scheduled (always highlighted in a pretty pink!), I’m less likely to pop into WordPress when I should be working or email that company back when I’d rather be hanging out with my husband. 

Making Time For You

I think there’s a tendency among bloggers to stack their plates too high. When something that started out as a hobby becomes a part-time job, it can be hard to reconceptualize. It doesn’t feel like work. However, you might find that there is great potential and power in slowing down and allowing some time for yourself. Last week I didn’t put up a single blog post because I wanted to give my full attention to a new project I was really excited about. And that’s ok! Sure there are things I do, like affiliate linking, that allow my site to make money without me around. But for the most part, I just don’t worry about it anymore. Think about this time away from blogging as the space in which content can be born! You allow yourself time to read books, or play games (www.finalfantasyxvapp.com#home), or travel, or bake a cake…whatever it is that you enjoy…and then you’ll have these rich experiences and opinions to share with your readers later!

Know The Reader

If there is anything that means success in the literary world, it is the ability to know your readers well, inside and out. And the same goes for blogging – if you can make sure that you really have a strong grasp of your audience, then you will be able to provide enjoyable and useful content. This becomes a careful balance when your blog is a side-hustle. You might start to feel pulled in a lot of directions. I know I did. You want to create the content you enjoy creating…but also get paid to do so by brands. You want your friends and family to continue stopping by…but you also want to grow your audience to include new folk. I put new posts to the test with a series of questions:
(In order of importance)
Will I enjoy creating this?
Will the readers I currently have gain something from this?
Can I optimize or monetize in some way?
Could this encourage new folk to join my tribe?

Any blogging-as-side-hustle hopefuls out there? I’d love to hear your questions, challenges, or thoughts! ❤
And bloggers who already have this blogging-for-biz thing nailed down — What would you tell someone just starting out on this journey? xoxo